The Hammond's Ferry Larder

Larder branding Case Study Title


Launching the Best Tasting Brand with the Weirdest Name

From logos and stickers to menus and signage, we hand-crafted a new brand and identity for this neighborhood market and tapas bar right in our back yard. We gave this local business the love and care needed to build the right elements that would be the recipe for success (see what we did there?).


The Hammond's Ferry Larder logo seal designed by NewFire Media
The Hammond's Ferry Larder designed by NewFire Media
A delicious hamburger from the Larder
Outdoor view of the Larder



This Little Piggy Went to Market

Located in the new urbanist community, Hammond's Ferry, the Larder is situated in North Augusta, South Carolina and serves delightful goods, small plates and great cocktails. Owner Manuel Verney-Carron needed a killer brand and identity that matched the quality of the food and drinks served up at his new concept. NewFire developed everything from the menus to the website, nailing the look and feel that Manuel wanted. Just take a look at and check out the site. We will be waiting for you at the bar!

Mobile phone on the Larder Website
Shelf at the Larder
More delicious food at Larder


  • Logo & brand elements
  • Responsive website
  • Photography
  • SEO
  • Social account setup and profile design assets
  • Social ad strategy and training
  • Menu design
Impressive. Do that for me!